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Webinar: Google and Criteo Uncover the Truth Behind 5 Common Google Shopping Myths

Ready to separate truth from fiction in this all-important retail channel?

There is no shortage of theories surrounding how best to optimize your Google Shopping program. Some are true, others have become well known myths.

Join our experts from Google and Criteo as they cover:

  • Five of the most common myths about Google Shopping optimization
  • Insider tips on managing bids, campaigns, remarketing lists, and device modifiers
  • The evolution of the consumer shopping journey
  • And more!


  • Kevin Wetherby, Shopping Commercialization Lead at Google
  • Dave Schwartz, Criteo, VP of Sales & Account Strategy, Criteo Predictive Search